{UTF-8}
fractional loss of topicality=
	extent of news coverage * "fract. loss of topicality per news coverage"
	~	1/Month
	~		|

"fract. loss of topicality per news coverage"=
	"NORMAL FRACT. LOSS OF TOPICALITY PER NEWS COVERAGE" * effect of interest on loss of topicality
	~	1/news
	~		|

fraction of people interested=
	No Of People Interested / total population
	~	Dmnl
	~		|

effect of interest on loss of topicality= WITH LOOKUP (
	fraction of people interested,
		([(0,0)-(1,1)],(0,1),(0.1,0.76),(0.2,0.59),(0.3,0.45),(0.4,0.35),(0.5,0.27),(0.7,0.18\
		),(1,0.1) ))
	~	Dmnl
	~		|

No Of People Having Lost Interest= INTEG (
	losing interest rate,
		1)
	~	mio people
	~		|

No Of People Unaware= INTEG (
	-becoming aware rate,
		50)
	~	mio people
	~		|

fraction of BMS feeding=
	no of infants unnecessarily fed with BMS  / Infants * TIME AS INFANT / MONTHS PER YEAR
	~	Dmnl
	~		|

MONTHS PER YEAR=
	12
	~	Month/year
	~		|

INI INFANT=
	BIRTH RATE / (1 / TIME AS INFANT + FRACTIONAL DEATH RATE)
	~	infant
	~		|

infants needing BMS=
	FRACTION NEEDING BMS * Infants / TIME AS INFANT * MONTHS PER YEAR
	~	infant/year
	~		|

total profits=
	profits from BMS + "non-BMS profits"
	~	$/year
	~		|

BMS sales=
	medically unnecessary BMS sales + medically necessary BMS sales
	~	$/year
	~	$ 460 million in third world in 1990 (Sethi 1994, p. 133). $ 400 to $ 600 \
		worldwide (Sethi 1994, p. 138).
	|

medically necessary BMS sales=
	infants needing BMS * COST FOR FEEDING INFANT
	~	$/year
	~	About 1 percent of mothers cannot breastfeed.
	|

change in marketing expenses=
	(BMS Marketing Expenses * "FRACT. CHANGE IN MARKETING") * (financial effect of boycott on marketing\
		 + financial effect of BMS profits on marketing
	 * WEIGHT ON BMS + effect of marketing allowed on marketing)
	~	$/year/Month
	~		|

effect of marketing allowed on marketing=
	(Marketing Allowed by Code or Law / BMS Marketing Expenses - 1) * SWITCH FOR CODES AND LAWS
	~	Dmnl
	~		|

SWITCH FOR CODES AND LAWS=
	0
	~	Dmnl
	~		|

FRACTIONAL REDUCTION OF MARKETING ALLOWED=
	0.2
	~	1/Month
	~		|

Marketing Allowed by Code or Law= INTEG (
	change in marketing allowed,
		INI BMS MARKETING EXPENSES)
	~	$/year
	~		|

awareness fraction from news=
	extent of news coverage * "FRACT. RISE IN AWARENESS PER NEWS"
	~	1/Month
	~		|

effect of campaigning on marketing allowed=
	- campaigning / MAX POSSIBLE CAMPAIGNING EVENTS
	~	Dmnl
	~		|

change in marketing allowed=
	effect of campaigning on marketing allowed * Marketing Allowed by Code or Law * FRACTIONAL REDUCTION OF MARKETING ALLOWED
	~	$/(year*Month)
	~		|

"adequacy of non-BMS profits"=
	"non-BMS profits" / "DESIRED NON-BMS PROFITS"
	~	Dmnl
	~		|

"FRACT. RISE IN AWARENESS PER NEWS"=
	0.03
	~	1/news
	~		|

campaigning=
	degree of ethical concern * MAX POSSIBLE CAMPAIGNING EVENTS
	~	campaigning event/Month
	~		|

MAX POSSIBLE CAMPAIGNING EVENTS=
	2
	~	campaigning event/Month
	~		|

"NORMAL FRACT. LOSS OF TOPICALITY PER NEWS COVERAGE"=
	0.05
	~	1/news
	~		|

effect of topicality on news coverage= WITH LOOKUP (
	Topicality,
		([(0,0)-(1,1)],(0,0),(1,1) ))
	~	Dmnl
	~		|

loss of topicality=
	Topicality * fractional loss of topicality
	~	topicality unit/Month
	~		|

Topicality= INTEG (
	-loss of topicality,
		1)
	~	topicality unit
	~		|

NEWS PER CAMPAIGNING EVENT=
	1
	~	news/campaigning event
	~		|

extent of news coverage=
	campaigning * NEWS PER CAMPAIGNING EVENT * effect of topicality on news coverage
	~	news/Month
	~		|

fraction of boycotters=
	no of boycotters / total population
	~	Dmnl
	~		|

FRACTION OF BOYCOTTERS AMONG PEOPLE INTERESTED=
	0.3
	~	Dmnl
	~		|

FRACTIONAL REDUCTION OF PROFITS=
	1
	~	Dmnl
	~		|

"non-BMS profits"=
	(1 - fraction of boycotters * FRACTIONAL REDUCTION OF PROFITS) * "DESIRED NON-BMS PROFITS"
	~	$/year
	~		|

no of boycotters=
	FRACTION OF BOYCOTTERS AMONG PEOPLE INTERESTED * No Of People Interested
	~	mio people
	~		|

WEIGHT ON BMS=
	0.02
	~	Dmnl
	~		|

"DESIRED NON-BMS PROFITS"=
	1e+009
	~	$/year
	~		|

financial effect of boycott on marketing=
	"adequacy of non-BMS profits" - 1
	~	Dmnl
	~		|

awareness from news coverage=
	No Of People Unaware * awareness fraction from news
	~	mio people/Month
	~		|

AWARENESS FRACTION FROM WOM=
	1e-007
	~	mio people/contact
	~		|

awareness from wom=
	No Of People Unaware * No Of People Interested * CONTACT RATE * AWARENESS FRACTION FROM WOM\
		 / total population
	~	mio people/Month
	~		|

becoming aware rate=
	awareness from news coverage + awareness from wom
	~	mio people/Month
	~		|

LOSING INTEREST FRACTION=
	0.05
	~	1/Month
	~		|

losing interest rate=
	No Of People Interested * LOSING INTEREST FRACTION
	~	mio people/Month
	~		|

No Of People Interested= INTEG (
	becoming aware rate-losing interest rate,
		0.01)
	~	mio people
	~		|

CONTACT RATE=
	200000
	~	contact/mio people/Month
	~		|

total population=
	No Of People Unaware + No Of People Interested + No Of People Having Lost Interest
	~	mio people
	~		|

death rate=
	normal death rate * (1 - fraction of BMS feeding + effect of BMS on death rate * fraction of BMS feeding\
		)
	~	infant/Month
	~		|

normal death rate=
	Infants * FRACTIONAL DEATH RATE
	~	infant/Month
	~		|

FRACTION NEEDING BMS=
	0.01
	~	Dmnl
	~		|

degree of ethical concern= WITH LOOKUP (
	death rate / normal death rate,
		([(1,0)-(1.125,1)],(1,0),(1.025,0.22),(1.05,0.46),(1.075,0.7),(1.1,0.92),(1.125,1) \
		))
	~	Dmnl
	~		|

ablactation rate=
	Infants / TIME AS INFANT
	~	infant/Month
	~		|

BIRTH RATE=
	833333
	~	infant/Month
	~		|

Infants= INTEG (
	BIRTH RATE - ablactation rate-death rate,
		INI INFANT)
	~	infant
	~		|

EFFECT OF EDUCATIONAL LEVEL=
	1.2
	~	Dmnl
	~		|

COST FOR FEEDING INFANT=
	200
	~	$/infant
	~	6$ per kilo of BMS * 0.045 kilo per meal * 6 meals per day * 123 days = \
		200$
	|

CUSTOMER PER EXPENSE MULTIPLIER=
	0.1
	~	infant/$
	~	It is assumed that it costs 10 $ to win a customer.
	|

no of infants unnecessarily fed with BMS=
	BMS Marketing Expenses * CUSTOMER PER EXPENSE MULTIPLIER
	~	infant/year
	~		|

effect of BMS on death rate=
	EFFECT OF EDUCATIONAL LEVEL * EFFECT OF HYGIENIC CONDITIONS
	~	Dmnl
	~		|

FRACTIONAL DEATH RATE=
	0.026
	~	1/Month
	~	fractional death rate = 1 - fractional survival rate = 1 - 0.98% \
		*0.5*(1/3years)=6%. 50 % of child mortality 5 years. This number is \
		derived from the 40 % of these that die within the first month and 60 % \
		that die within the first year. (Unicef: The state of the world's children \
		2008. Child survival, pp.4-6.
	|

medically unnecessary BMS sales=
	no of infants unnecessarily fed with BMS * COST FOR FEEDING INFANT
	~	$/year
	~		|

EFFECT OF HYGIENIC CONDITIONS=
	1.25
	~	Dmnl
	~	20 % of infant deaths are caused by diarrhea.
	|

TIME AS INFANT=
	4
	~	Month
	~		|

INI BMS MARKETING EXPENSES=
	2.20922e+007
	~	$/year
	~		|

adequacy of BMS profits=
	profits from BMS / DESIRED BMS PROFITS
	~	Dmnl
	~		|

BMS Marketing Expenses= INTEG (
	change in marketing expenses,
		INI BMS MARKETING EXPENSES)
	~	$/year
	~		|

DESIRED BMS PROFITS=
	2.3e+008
	~	$/year
	~		|

financial effect of BMS profits on marketing=
	1 - adequacy of BMS profits
	~	Dmnl
	~		|

"FRACT. CHANGE IN MARKETING"=
	0.1
	~	1/Month
	~		|

PROFIT MARGIN=
	0.5
	~	Dmnl
	~	Sethi (1994), p. 129.
	|

profits from BMS=
	BMS sales * PROFIT MARGIN
	~	$/year
	~		|

********************************************************
	.Control
********************************************************~
		Simulation Control Parameters
	|

FINAL TIME  = 240
	~	Month
	~	The final time for the simulation.
	|

INITIAL TIME  = 0
	~	Month
	~	The initial time for the simulation.
	|

SAVEPER  = 0.25
	~	Month [0,?]
	~	The frequency with which output is stored.
	|

TIME STEP  = 0.25
	~	Month [0,?]
	~	The time step for the simulation.
	|

\\\---/// Sketch information - do not modify anything except names
V300  Do not put anything below this section - it will be ignored
*BMS profits
$192-192-192,0,Arial|16||0-0-0|0-0-0|0-0-0|-1--1--1|-1--1--1|96,96,100,0
10,1,BMS Marketing Expenses,432,431,58,40,3,131,0,0,0,0,0,0
10,2,profits from BMS,421,184,56,24,8,3,0,0,0,0,0,0
10,3,total profits,421,25,54,13,8,3,0,0,0,0,0,0
10,4,"non-BMS profits",56,25,52,24,8,2,0,2,0,0,0,0,0-0-0,0-0-0,|16||128-128-128
1,5,2,3,1,0,43,12,2,64,0,-1--1--1,|16||0-0-0,1|(421,107)|
1,6,4,3,1,0,43,0,2,64,0,-1--1--1,|16||0-0-0,1|(230,25)|
10,7,adequacy of BMS profits,177,208,61,24,8,3,0,0,0,0,0,0
10,8,DESIRED BMS PROFITS,177,99,76,24,8,3,0,0,0,0,0,0
12,9,48,150,427,10,8,0,3,0,0,-1,0,0,0
1,10,12,1,4,0,0,22,0,0,0,-1--1--1,,1|(313,427)|
1,11,12,9,68,0,0,22,2,0,0,-1--1--1,|16||0-0-0,1|(200,427)|
11,12,48,246,427,6,8,34,3,0,0,1,0,0,0
10,13,change in marketing expenses,246,470,50,35,40,131,0,0,-1,0,0,0
10,14,financial effect of BMS profits on marketing,118,322,84,36,8,3,0,0,0,0,0,0
1,15,14,12,1,0,43,14,2,64,0,-1--1--1,|16||0-0-0,1|(183,404)|
1,16,2,7,1,0,43,14,2,64,0,-1--1--1,|16||0-0-0,1|(289,182)|
1,17,8,7,1,0,45,0,2,64,0,-1--1--1,|16||0-0-0,1|(188,155)|
1,18,7,14,1,0,45,14,2,64,0,-1--1--1,|16||0-0-0,1|(135,252)|
10,19,financial effect of boycott on marketing,246,568,108,24,8,2,1,2,0,0,0,0,0-0-0,0-0-0,|16||128-128-128
1,20,19,13,0,1,43,12,0,64,0,-1--1--1,,1|(246,533)|
10,21,"FRACT. CHANGE IN MARKETING",65,470,64,36,8,131,0,0,0,0,0,0
1,22,21,13,1,0,43,0,2,64,0,-1--1--1,|16||0-0-0,1|(155,470)|
1,23,1,13,1,0,43,0,2,64,0,-1--1--1,|16||0-0-0,1|(338,506)|
10,24,BMS sales,646,184,53,13,8,131,0,0,0,0,0,0
1,25,24,2,1,0,43,14,2,64,0,-1--1--1,|16||0-0-0,1|(556,176)|
10,26,PROFIT MARGIN,646,99,43,24,8,3,0,0,0,0,0,0
1,27,26,2,1,0,43,0,2,64,0,-1--1--1,|16||0-0-0,1|(539,150)|
10,28,medically necessary BMS sales,861,184,79,36,8,3,0,0,0,0,0,0
1,29,28,24,1,0,43,12,0,64,0,-1--1--1,,1|(749,184)|
12,30,1,493,291,23,23,5,7,0,16,1,0,0,0,0-0-0,0-0-0,|16|BI|0-0-0
BMS profits
10,31,INI BMS MARKETING EXPENSES,432,568,64,36,8,3,0,0,-1,0,0,0
1,32,31,1,0,0,0,0,0,64,1,-1--1--1,,1|(432,508)|
12,33,2,343,467,23,23,4,3,0,0,1,0,0,0
10,34,medically unnecessary BMS sales,819,322,90,36,8,3,0,0,0,0,0,0
1,35,34,24,1,0,43,14,2,64,0,-1--1--1,|16||0-0-0,1|(769,216)|
10,36,COST FOR FEEDING INFANT,1144,322,90,24,8,3,0,0,-1,0,0,0
1,37,36,34,1,0,43,0,0,64,0,-1--1--1,,1|(975,347)|
10,38,no of infants unnecessarily fed with BMS,646,431,86,36,8,3,0,0,-1,0,0,0
1,39,38,34,1,0,43,14,2,64,0,-1--1--1,|16||0-0-0,1|(768,411)|
1,40,1,38,0,0,43,14,2,64,0,-1--1--1,|16||0-0-0,1|(514,431)|
10,41,CUSTOMER PER EXPENSE MULTIPLIER,646,568,87,36,8,3,0,0,-1,0,0,0
1,42,41,38,1,0,43,0,2,64,0,-1--1--1,|16||0-0-0,1|(628,501)|
10,43,FRACTION NEEDING BMS,1144,99,76,24,8,3,0,0,-1,0,0,0
1,44,43,50,0,0,43,0,2,64,0,-1--1--1,|16||0-0-0,1|(1064,99)|
10,45,Infants,1144,184,46,13,8,2,0,3,-1,0,0,0,128-128-128,0-0-0,|16||128-128-128
1,46,45,50,1,0,43,12,2,64,0,-1--1--1,|16||0-0-0,1|(1082,137)|
10,47,TIME AS INFANT,1144,25,44,24,8,3,0,0,-1,0,0,0
1,48,47,50,0,0,45,0,2,64,0,-1--1--1,|16||0-0-0,1|(1070,56)|
1,49,36,28,1,0,43,0,2,64,0,-1--1--1,|16||0-0-0,1|(1040,238)|
10,50,infants needing BMS,973,99,74,24,8,3,0,0,0,0,0,0
1,51,50,28,1,0,43,12,2,64,0,-1--1--1,|16||0-0-0,1|(929,129)|
10,52,WEIGHT ON BMS,65,568,63,24,8,3,1,0,0,0,0,0
1,53,52,13,0,1,43,0,2,64,0,-1--1--1,|16||0-0-0,1|(146,523)|
10,54,effect of marketing allowed on marketing,490,511,109,24,8,2,1,3,-1,0,0,0,128-128-128,0-0-0,|16||128-128-128
1,55,54,13,0,1,0,0,0,64,0,-1--1--1,,1|(345,486)|
10,56,MONTHS PER YEAR,973,25,72,24,8,3,0,0,-1,0,0,0
1,57,56,50,0,0,0,0,0,64,0,-1--1--1,,1|(973,55)|
\\\---/// Sketch information - do not modify anything except names
V300  Do not put anything below this section - it will be ignored
*Infant deaths
$192-192-192,0,Arial|16||0-0-0|0-0-0|0-0-0|-1--1--1|-1--1--1|96,96,100,0
10,1,BMS Marketing Expenses,470,40,58,40,3,131,0,40,0,0,0,0,0-0-0,0-0-0,Arial|16||0-0-0
12,2,48,185,36,10,8,0,3,1,40,-1,0,0,0,0-0-0,0-0-0,Arial|16||0-0-0
1,3,5,1,4,1,0,22,1,0,0,0-0-0,|16||0-0-0,1|(351,38)|
1,4,5,2,68,1,0,22,3,0,0,0-0-0,|16||0-0-0,1|(236,38)|
11,5,48,284,38,6,8,34,3,1,0,1,0,0,0
10,6,change in marketing expenses,284,78,50,32,40,131,1,40,-1,0,0,0,0-0-0,0-0-0,Arial|16||0-0-0
10,7,financial effect of boycott on marketing,284,171,108,24,8,130,1,2,0,0,0,0,0-0-0,0-0-0,|16||128-128-128
1,8,7,6,0,1,43,12,41,64,0,0-0-0,Arial|16||0-0-0,1|(284,137)|
10,9,"FRACT. CHANGE IN MARKETING",88,76,87,24,8,3,1,40,0,0,0,0,0-0-0,0-0-0,Arial|16||0-0-0
1,10,9,6,1,1,43,0,43,64,0,0-0-0,Arial|16||0-0-0,1|(197,76)|
1,11,1,6,1,1,0,0,1,64,0,0-0-0,|16||0-0-0,1|(376,115)|
10,12,INI BMS MARKETING EXPENSES,470,171,64,36,8,3,1,40,-1,0,0,0,0-0-0,0-0-0,Arial|16||0-0-0
1,13,12,1,0,0,0,0,1,64,1,0-0-0,|16||0-0-0,1|(470,114)|
12,14,2,373,76,23,23,4,3,1,40,1,0,0,0,0-0-0,0-0-0,Arial|16||0-0-0
10,15,financial effect of BMS profits on marketing,88,171,80,36,8,130,1,3,-1,0,0,0,128-128-128,0-0-0,|16||128-128-128
1,16,15,6,0,1,43,0,3,64,0,0-0-0,|16||0-0-0,1|(192,121)|
10,17,Infants,926,335,40,20,3,3,0,0,0,0,0,0
12,18,48,733,335,10,8,0,3,0,0,-1,0,0,0
1,19,21,17,4,0,0,22,0,0,0,-1--1--1,,1|(847,335)|
1,20,21,18,100,0,0,22,0,0,0,-1--1--1,,1|(770,335)|
11,21,48,803,335,6,8,34,3,0,0,1,0,0,0
10,22,BIRTH RATE,803,355,64,12,40,3,0,0,-1,0,0,0
12,23,48,1156,335,10,8,0,3,0,0,-1,0,0,0
1,24,26,23,4,0,0,22,0,0,0,-1--1--1,,1|(1111,334)|
1,25,26,17,100,0,0,22,0,0,0,-1--1--1,,1|(1015,334)|
11,26,48,1071,334,6,8,34,3,0,0,1,0,0,0
10,27,ablactation rate,1071,366,54,24,40,3,0,0,-1,0,0,0
12,28,48,927,515,10,8,0,3,0,0,-1,0,0,0
1,29,31,28,4,0,0,22,0,0,0,-1--1--1,,1|(927,488)|
1,30,31,17,100,0,0,22,0,0,0,-1--1--1,,1|(927,406)|
11,31,48,927,463,8,6,33,3,0,0,2,0,0,0
10,32,death rate,869,463,50,13,40,3,0,0,-1,0,0,0
1,33,17,26,1,0,0,0,0,64,0,-1--1--1,,1|(999,315)|
1,34,17,58,1,0,43,0,2,64,0,-1--1--1,|16||0-0-0,1|(981,369)|
10,35,TIME AS INFANT,1071,271,44,24,8,3,0,0,0,0,0,0
1,36,35,26,0,0,45,0,2,64,0,-1--1--1,|16||0-0-0,1|(1071,304)|
10,37,INI INFANT,926,297,54,13,8,3,0,0,-1,0,0,0
1,38,37,17,0,0,0,0,0,64,1,-1--1--1,,1|(926,305)|
10,39,FRACTIONAL DEATH RATE,1166,426,68,24,8,3,0,0,0,0,0,0
1,40,39,58,0,0,43,0,2,64,0,-1--1--1,|16||0-0-0,1|(1092,426)|
10,41,effect of BMS on death rate,665,463,83,24,8,3,0,0,0,0,0,0
10,42,EFFECT OF EDUCATIONAL LEVEL,470,512,76,36,8,3,0,0,0,0,0,0
10,43,EFFECT OF HYGIENIC CONDITIONS,470,424,68,36,8,3,0,0,0,0,0,0
1,44,43,41,0,0,43,0,2,64,0,-1--1--1,|16||0-0-0,1|(553,440)|
1,45,42,41,0,0,43,0,2,64,0,-1--1--1,|16||0-0-0,1|(557,489)|
1,46,41,32,0,0,43,12,2,64,0,-1--1--1,|16||0-0-0,1|(775,463)|
10,47,no of infants unnecessarily fed with BMS,665,171,86,36,8,131,0,0,0,0,0,0
1,48,47,52,0,0,43,14,2,64,0,-1--1--1,|16||0-0-0,1|(665,216)|
1,49,1,47,1,0,43,14,2,64,0,-1--1--1,|16||0-0-0,1|(596,68)|
10,50,CUSTOMER PER EXPENSE MULTIPLIER,665,40,87,36,8,3,0,0,0,0,0,0
1,51,50,47,0,0,43,0,0,192,0,-1--1--1,,1|(665,98)|
10,52,fraction of BMS feeding,665,271,77,24,8,3,0,0,0,0,0,0
1,53,17,52,1,0,45,0,2,64,0,-1--1--1,|16||0-0-0,1|(822,286)|
1,54,52,32,1,0,43,14,2,64,0,-1--1--1,|16||0-0-0,1|(739,405)|
1,55,35,52,1,0,45,0,2,64,0,-1--1--1,|16||0-0-0,1|(891,271)|
10,56,degree of ethical concern,926,571,82,24,8,3,0,0,0,0,0,0
1,57,32,56,1,0,43,14,2,64,0,-1--1--1,|16||0-0-0,1|(904,505)|
10,58,normal death rate,1009,426,64,24,8,3,0,0,0,0,0,0
1,59,58,31,1,0,43,0,2,64,0,-1--1--1,|16||0-0-0,1|(973,456)|
1,60,58,56,1,0,45,12,2,64,0,-1--1--1,|16||0-0-0,1|(982,506)|
10,61,WEIGHT ON BMS,88,271,63,24,8,3,1,0,-1,0,0,0
1,62,61,6,1,1,43,0,2,64,0,-1--1--1,|16||0-0-0,1|(170,181)|
10,63,effect of marketing allowed on marketing,262,245,109,24,8,2,1,3,-1,0,0,0,128-128-128,0-0-0,|16||128-128-128
1,64,63,6,0,1,0,0,0,64,0,-1--1--1,,1|(271,172)|
10,65,MONTHS PER YEAR,1071,171,72,24,8,3,0,0,0,0,0,0
1,66,65,52,0,0,0,0,2,64,0,-1--1--1,|16||0-0-0,1|(877,218)|
1,67,22,37,0,0,0,2,1,64,0,128-128-128,|16||0-0-0,1|(856,329)|
1,68,35,37,0,0,0,2,1,64,0,128-128-128,|16||0-0-0,1|(1010,281)|
1,69,39,37,0,0,0,2,1,64,0,128-128-128,|16||0-0-0,1|(1042,359)|
\\\---/// Sketch information - do not modify anything except names
V300  Do not put anything below this section - it will be ignored
*Media attention and awareness
$192-192-192,0,Arial|16||0-0-0|0-0-0|0-0-0|-1--1--1|-1--1--1|96,96,100,0
10,1,No Of People Interested,861,292,68,27,3,131,0,0,0,0,0,0
1,2,3,1,4,0,0,22,0,0,0,-1--1--1,,1|(756,291)|
11,3,284,713,291,6,8,34,3,0,0,1,0,0,0
10,4,becoming aware rate,713,323,54,24,40,3,0,0,-1,0,0,0
1,5,6,1,100,0,0,22,0,0,0,-1--1--1,,1|(967,293)|
11,6,396,1012,293,6,8,34,3,0,0,1,0,0,0
10,7,losing interest rate,1012,336,40,35,40,131,0,0,-1,0,0,0
1,8,1,7,1,0,0,0,0,64,0,-1--1--1,,1|(951,356)|
10,9,No Of People Having Lost Interest,1164,292,69,37,3,131,0,0,0,0,0,0
10,10,No Of People Unaware,561,292,68,27,3,131,0,0,0,0,0,0
1,11,3,10,100,0,0,22,0,0,0,-1--1--1,,1|(668,291)|
1,12,6,9,4,0,0,22,0,0,0,-1--1--1,,1|(1056,293)|
1,13,10,14,1,0,43,12,2,64,0,-1--1--1,|16||0-0-0,1|(546,371)|
10,14,awareness from news coverage,625,430,79,24,8,3,0,0,0,0,0,0
10,15,LOSING INTEREST FRACTION,1012,430,55,36,8,3,0,0,0,0,0,0
1,16,14,4,1,0,43,12,2,64,0,-1--1--1,|16||0-0-0,1|(682,394)|
1,17,15,7,0,0,0,0,0,64,0,-1--1--1,,1|(1012,389)|
10,18,total population,928,560,57,24,8,2,0,2,0,0,0,0,0-0-0,0-0-0,|16||128-128-128
10,19,awareness from wom,809,430,55,24,8,3,0,0,0,0,0,0
1,20,1,19,1,0,43,12,2,64,0,-1--1--1,|16||0-0-0,1|(880,352)|
1,21,18,19,1,0,45,0,2,64,0,-1--1--1,|16||0-0-0,1|(902,472)|
10,22,CONTACT RATE,860,521,52,24,8,3,0,0,0,0,0,0
1,23,22,19,0,0,43,0,2,64,0,-1--1--1,|16||0-0-0,1|(838,481)|
1,24,19,4,1,0,43,12,2,64,0,-1--1--1,|16||0-0-0,1|(726,388)|
1,25,10,19,1,0,43,12,2,64,0,-1--1--1,|16||0-0-0,1|(627,515)|
10,26,AWARENESS FRACTION FROM WOM,757,560,90,36,8,3,0,0,0,0,0,0
1,27,26,19,0,0,43,0,2,64,0,-1--1--1,|16||0-0-0,1|(782,495)|
10,28,awareness fraction from news,480,521,91,24,8,3,0,0,0,0,0,0
1,29,28,14,1,0,43,14,2,64,0,-1--1--1,|16||0-0-0,1|(562,476)|
10,30,extent of news coverage,265,560,75,24,8,3,0,0,0,0,0,0
10,31,campaigning,105,430,63,16,8,131,0,0,0,0,0,0
1,32,31,30,1,0,43,14,2,64,0,-1--1--1,|16||0-0-0,1|(152,495)|
10,33,degree of ethical concern,82,292,81,24,8,2,0,3,-1,0,0,0,128-128-128,0-0-0,|16||128-128-128
1,34,33,31,1,0,43,14,2,64,0,-1--1--1,|16||0-0-0,1|(80,353)|
10,35,effect of topicality on news coverage,91,689,91,24,8,3,0,0,0,0,0,0
1,36,35,30,1,0,43,13,0,64,0,-1--1--1,,1|(135,611)|
10,37,NEWS PER CAMPAIGNING EVENT,81,560,76,36,8,3,0,0,0,0,0,0
1,38,37,30,0,0,43,0,0,192,0,-1--1--1,,1|(166,560)|
10,39,Topicality,105,805,55,22,3,131,0,0,0,0,0,0
12,40,48,356,802,10,8,0,3,0,0,-1,0,0,0
1,41,43,40,4,0,0,22,0,0,0,-1--1--1,,1|(308,803)|
1,42,43,39,100,0,0,22,0,0,0,-1--1--1,,1|(209,803)|
11,43,48,265,803,6,8,34,3,0,0,1,0,0,0
10,44,loss of topicality,265,835,44,24,40,3,0,0,-1,0,0,0
1,45,39,35,1,0,43,13,0,64,0,-1--1--1,,1|(86,753)|
1,46,30,28,1,0,43,14,2,64,0,-1--1--1,|16||0-0-0,1|(366,552)|
1,47,39,44,1,0,43,0,2,64,0,-1--1--1,|0||-1--1--1,1|(155,858)|
10,48,fractional loss of topicality,481,822,81,24,8,3,0,0,-1,0,0,0
1,49,48,44,1,0,43,13,2,64,0,-1--1--1,|16||0-0-0,1|(354,841)|
1,50,30,48,1,0,43,13,2,64,0,-1--1--1,|16||0-0-0,1|(443,612)|
12,51,1,283,689,23,23,4,7,0,16,1,0,0,0,0-0-0,0-0-0,|16|BI|0-0-0
Media attention
10,52,"NORMAL FRACT. LOSS OF TOPICALITY PER NEWS COVERAGE",1113,822,120,36,8,3,0,0,0,0,0,0
1,53,52,65,1,0,43,0,0,192,0,-1--1--1,,1|(903,836)|
10,54,"FRACT. RISE IN AWARENESS PER NEWS",560,603,95,36,8,3,0,0,0,0,0,0
1,55,54,28,1,0,43,0,2,64,0,-1--1--1,|16||0-0-0,1|(524,564)|
12,56,2,801,363,23,23,4,3,0,16,1,0,0,0,0-0-0,0-0-0,|16|BI|0-0-0
12,57,1,620,363,23,23,5,3,0,0,-1,0,0,0
12,58,1,713,471,23,23,5,3,0,0,-1,0,0,0
10,59,MAX POSSIBLE CAMPAIGNING EVENTS,266,292,81,36,8,3,0,0,0,0,0,0
1,60,59,31,0,0,43,0,2,64,0,-1--1--1,|16||0-0-0,1|(178,366)|
12,61,1,953,326,23,23,5,3,0,0,-1,0,0,0
10,62,fraction of people interested,1012,635,85,24,8,3,0,0,0,0,0,0
10,63,effect of interest on loss of topicality,1012,734,96,24,8,3,0,0,0,0,0,0
1,64,62,63,1,0,45,13,2,64,0,-1--1--1,|16||0-0-0,1|(1024,680)|
10,65,"fract. loss of topicality per news coverage",713,822,92,36,8,3,0,0,0,0,0,0
1,66,63,65,1,0,43,13,2,64,0,-1--1--1,|16||0-0-0,1|(907,809)|
1,67,65,48,1,0,43,13,2,64,0,-1--1--1,|16||0-0-0,1|(591,833)|
1,68,1,62,1,0,43,13,2,192,0,-1--1--1,|16||0-0-0,1|(950,466)|
1,69,18,62,1,0,45,0,2,64,0,-1--1--1,|16||0-0-0,1|(982,590)|
12,70,2,713,689,23,23,4,7,0,16,1,0,0,0,0-0-0,0-0-0,|16|BI|0-0-0
Interest and media
12,71,2,183,836,23,23,5,3,0,16,1,0,0,0,0-0-0,0-0-0,|16|BI|0-0-0
\\\---/// Sketch information - do not modify anything except names
V300  Do not put anything below this section - it will be ignored
*Boycotters and non-BMS profits
$192-192-192,0,Arial|16||0-0-0|0-0-0|0-0-0|-1--1--1|-1--1--1|96,96,100,0
10,1,No Of People Interested,421,600,68,27,3,131,0,0,0,0,0,0
1,2,3,1,4,0,0,22,0,0,0,-1--1--1,,1|(316,599)|
11,3,284,273,599,6,8,34,3,0,0,1,0,0,0
10,4,becoming aware rate,273,631,54,24,40,3,0,0,-1,0,0,0
1,5,6,1,100,0,0,22,0,0,0,-1--1--1,,1|(527,601)|
11,6,396,572,601,6,8,34,3,0,0,1,0,0,0
10,7,losing interest rate,572,633,60,24,40,3,0,0,-1,0,0,0
10,8,no of boycotters,454,509,53,24,8,3,0,0,0,0,0,0
1,9,1,8,1,0,43,14,2,64,0,-1--1--1,|16||0-0-0,1|(427,558)|
1,10,1,7,1,0,0,0,0,64,0,-1--1--1,,1|(452,669)|
10,11,No Of People Having Lost Interest,724,600,69,37,3,131,0,0,0,0,0,0
10,12,No Of People Unaware,121,600,68,27,3,131,0,0,0,0,0,0
1,13,3,12,100,0,0,22,0,0,0,-1--1--1,,1|(228,599)|
1,14,6,11,4,0,0,22,0,0,0,-1--1--1,,1|(616,601)|
1,15,12,16,1,1,43,12,2,64,0,-1--1--1,|16||0-0-0,1|(126,675)|
10,16,awareness from news coverage,185,720,79,24,8,3,1,0,0,0,0,0
10,17,LOSING INTEREST FRACTION,572,720,55,36,8,3,1,0,0,0,0,0
1,18,16,4,1,1,43,12,2,64,0,-1--1--1,|16||0-0-0,1|(239,698)|
1,19,17,7,0,1,0,0,0,64,0,-1--1--1,,1|(572,677)|
10,20,total population,572,852,57,24,8,2,1,2,0,0,0,0,0-0-0,0-0-0,|16||128-128-128
10,21,awareness from wom,369,720,55,24,8,3,1,0,0,0,0,0
1,22,1,21,1,1,43,12,2,64,0,-1--1--1,|16||0-0-0,1|(422,650)|
1,23,20,21,0,1,45,0,2,64,0,-1--1--1,|16||0-0-0,1|(476,789)|
10,24,CONTACT RATE,421,821,52,24,8,3,1,0,0,0,0,0
1,25,24,21,0,1,43,0,2,64,0,-1--1--1,|16||0-0-0,1|(398,776)|
1,26,21,4,1,1,43,12,2,64,0,-1--1--1,|16||0-0-0,1|(295,691)|
1,27,12,21,1,1,43,12,2,64,0,-1--1--1,|16||0-0-0,1|(189,815)|
10,28,AWARENESS FRACTION FROM WOM,306,852,121,23,8,131,1,0,0,0,0,0
1,29,28,21,0,1,0,0,0,64,0,-1--1--1,,1|(333,792)|
10,30,awareness fraction from news,96,821,97,24,8,2,1,2,0,0,0,0,0-0-0,0-0-0,|16||128-128-128
1,31,30,16,1,1,43,14,2,64,0,-1--1--1,|16||0-0-0,1|(124,784)|
10,32,FRACTION OF BOYCOTTERS AMONG PEOPLE INTERESTED,195,509,118,36,8,3,0,0,0,0,0,0
1,33,32,8,0,0,43,0,2,64,0,-1--1--1,|16||0-0-0,1|(350,509)|
10,34,fraction of boycotters,572,435,53,24,8,3,0,0,0,0,0,0
1,35,8,34,1,0,43,14,2,64,0,-1--1--1,|16||0-0-0,1|(497,473)|
10,36,total population,421,435,57,24,8,2,0,3,-1,0,0,0,128-128-128,0-0-0,|16||128-128-128
1,37,36,34,0,0,45,12,2,64,0,-1--1--1,|16||0-0-0,1|(490,435)|
10,38,profits from BMS,572,306,62,24,8,2,0,3,-1,0,0,0,128-128-128,0-0-0,|16||128-128-128
10,39,total profits,724,309,54,13,8,3,0,0,-1,0,0,0
10,40,"non-BMS profits",724,373,46,24,8,3,0,0,-1,0,0,0
1,41,40,39,1,0,43,14,0,64,0,-1--1--1,,1|(724,346)|
1,42,38,39,0,0,43,12,2,64,0,-1--1--1,|16||0-0-0,1|(643,307)|
10,43,"DESIRED NON-BMS PROFITS",930,435,51,36,8,3,0,0,0,0,0,0
1,44,43,40,0,0,43,0,2,64,0,-1--1--1,|16||0-0-0,1|(831,405)|
1,45,34,40,1,0,45,14,2,64,0,-1--1--1,|16||0-0-0,1|(639,401)|
1,46,38,39,0,0,0,0,0,64,0,-1--1--1,,1|(645,307)|
10,47,"adequacy of non-BMS profits",930,309,79,24,8,3,0,0,0,0,0,0
1,48,43,47,0,0,45,0,2,64,0,-1--1--1,|16||0-0-0,1|(930,373)|
10,49,financial effect of boycott on marketing,983,229,102,24,8,131,0,0,-1,0,0,0
1,50,47,49,1,0,43,14,0,64,0,-1--1--1,,1|(954,282)|
10,51,FRACTIONAL REDUCTION OF PROFITS,724,509,82,36,8,3,0,0,0,0,0,0
1,52,51,40,0,0,43,0,2,64,0,-1--1--1,|16||0-0-0,1|(724,442)|
12,53,2,351,667,23,23,4,3,1,0,-1,0,0,0
12,54,1,181,667,23,23,5,3,1,0,-1,0,0,0
12,55,1,273,773,23,23,5,3,1,0,-1,0,0,0
1,56,40,47,1,0,43,14,2,64,0,-1--1--1,|16||0-0-0,1|(808,354)|
12,57,1,485,653,23,23,5,3,0,0,-1,0,0,0
10,58,BMS Marketing Expenses,1176,92,58,40,3,131,0,0,0,0,0,0
12,59,48,895,88,10,8,0,3,0,0,-1,0,0,0
1,60,62,58,4,0,0,22,0,0,0,-1--1--1,,1|(1057,88)|
1,61,62,59,68,0,0,22,2,0,0,-1--1--1,|16||0-0-0,1|(945,88)|
11,62,48,991,88,6,8,34,3,0,0,1,0,0,0
10,63,change in marketing expenses,991,131,50,35,40,131,0,0,-1,0,0,0
10,64,financial effect of BMS profits on marketing,810,35,91,36,8,2,0,2,0,0,0,0,0-0-0,0-0-0,|16||128-128-128
1,65,64,63,1,0,43,12,0,64,0,-1--1--1,,1|(891,101)|
1,66,49,63,1,0,43,14,2,64,0,-1--1--1,|16||0-0-0,1|(992,195)|
10,67,"FRACT. CHANGE IN MARKETING",810,131,64,36,8,131,0,0,0,0,0,0
1,68,67,63,1,0,43,0,2,64,0,-1--1--1,|16||0-0-0,1|(900,131)|
1,69,58,63,1,0,43,0,2,64,0,-1--1--1,|16||0-0-0,1|(1083,167)|
12,70,2,1088,128,23,23,4,3,0,0,1,0,0,0
10,71,WEIGHT ON BMS,810,229,63,24,8,3,0,0,0,0,0,0
1,72,71,63,0,0,43,0,2,64,0,-1--1--1,|16||0-0-0,1|(891,184)|
10,73,effect of marketing allowed on marketing,629,58,109,24,8,2,3,3,-1,0,0,0,128-128-128,0-0-0,|16||128-128-128
1,74,73,63,0,3,0,0,0,64,0,-1--1--1,,1|(832,98)|
10,75,INI BMS MARKETING EXPENSES,1177,156,66,36,8,2,3,3,-1,0,0,0,128-128-128,0-0-0,|16||128-128-128
1,76,75,58,0,0,0,0,0,64,1,-1--1--1,,1|(1176,132)|
\\\---/// Sketch information - do not modify anything except names
V300  Do not put anything below this section - it will be ignored
*Codes and laws
$192-192-192,0,Arial|16||0-0-0|0-0-0|0-0-0|-1--1--1|-1--1--1|96,96,100,0
10,1,campaigning,196,358,63,17,8,131,0,0,0,0,0,0
10,2,degree of ethical concern,82,271,81,24,8,2,0,43,-1,0,0,0,128-128-128,0-0-0,Arial|16||128-128-128
1,3,2,1,1,0,43,14,42,64,0,-1--1--1,Arial|16||0-0-0,1|(134,312)|
10,4,MAX POSSIBLE CAMPAIGNING EVENTS,375,271,81,36,8,3,0,40,0,0,0,0,0-0-0,0-0-0,Arial|16||0-0-0
1,5,4,1,0,0,43,0,42,64,0,-1--1--1,Arial|16||0-0-0,1|(271,320)|
10,6,effect of campaigning on marketing allowed,375,442,105,24,8,3,0,0,0,0,0,0
10,7,Marketing Allowed by Code or Law,789,358,92,29,3,131,0,0,0,0,0,0
10,8,effect of marketing allowed on marketing,985,171,103,24,8,3,0,0,0,0,0,0
12,9,48,791,490,10,8,0,3,0,0,-1,0,0,0
1,10,12,9,4,0,0,22,0,0,0,-1--1--1,,1|(791,465)|
1,11,12,7,100,0,0,22,0,0,0,-1--1--1,,1|(791,411)|
11,12,48,791,442,8,6,33,3,0,0,2,0,0,0
10,13,change in marketing allowed,696,442,87,24,40,3,0,0,-1,0,0,0
1,14,1,6,1,0,45,14,2,64,0,-1--1--1,|16||0-0-0,1|(259,393)|
1,15,6,13,1,0,43,14,2,64,0,-1--1--1,|16||0-0-0,1|(530,457)|
1,16,7,8,1,0,43,14,2,64,0,-1--1--1,|16||0-0-0,1|(922,274)|
10,17,BMS Marketing Expenses,1171,40,58,40,3,131,0,40,0,0,0,0,0-0-0,0-0-0,Arial|16||0-0-0
12,18,48,886,40,10,8,0,3,0,40,-1,0,0,0,0-0-0,0-0-0,Arial|16||0-0-0
1,19,21,17,4,0,0,22,1,0,0,0-0-0,|16||0-0-0,1|(1052,38)|
1,20,21,18,68,0,0,22,3,0,0,0-0-0,|16||0-0-0,1|(937,38)|
11,21,48,985,38,6,8,34,3,0,0,1,0,0,0
10,22,change in marketing expenses,985,78,50,32,40,131,0,40,-1,0,0,0,0-0-0,0-0-0,Arial|16||0-0-0
10,23,financial effect of boycott on marketing,587,171,108,24,8,130,0,2,0,0,0,0,0-0-0,0-0-0,|16||128-128-128
1,24,23,22,1,0,43,12,41,64,0,0-0-0,Arial|16||0-0-0,1|(812,150)|
10,25,"FRACT. CHANGE IN MARKETING",789,76,87,24,8,3,0,40,0,0,0,0,0-0-0,0-0-0,Arial|16||0-0-0
1,26,25,22,1,0,43,0,43,64,0,0-0-0,Arial|16||0-0-0,1|(898,76)|
1,27,17,22,1,0,43,0,3,64,0,0-0-0,|16||0-0-0,1|(1077,115)|
10,28,INI BMS MARKETING EXPENSES,1171,171,64,36,8,3,0,40,-1,0,0,0,0-0-0,0-0-0,Arial|16||0-0-0
1,29,28,17,0,0,0,0,1,64,1,0-0-0,|16||0-0-0,1|(1171,114)|
12,30,2,1074,76,23,23,4,3,0,40,1,0,0,0,0-0-0,0-0-0,Arial|16||0-0-0
10,31,financial effect of BMS profits on marketing,587,76,80,36,8,130,0,3,-1,0,0,0,128-128-128,0-0-0,|16||128-128-128
1,32,31,22,1,0,43,12,1,64,0,0-0-0,|16||0-0-0,1|(816,136)|
10,33,WEIGHT ON BMS,587,271,63,24,8,3,0,0,-1,0,0,0
1,34,33,22,1,0,43,0,0,192,0,-1--1--1,,1|(798,201)|
1,35,17,8,1,0,0,0,0,64,0,-1--1--1,,1|(1115,151)|
1,36,8,22,0,0,43,14,2,64,0,-1--1--1,|16||0-0-0,1|(985,139)|
1,37,7,13,1,0,43,0,2,64,0,-1--1--1,|16||0-0-0,1|(685,382)|
10,38,FRACTIONAL REDUCTION OF MARKETING ALLOWED,985,442,121,36,8,3,0,0,0,0,0,0
1,39,38,12,0,0,43,0,2,64,0,-1--1--1,|16||0-0-0,1|(838,442)|
1,40,4,6,0,0,43,0,2,64,0,-1--1--1,|16||0-0-0,1|(375,355)|
1,41,28,7,0,0,0,0,0,64,1,-1--1--1,,1|(983,262)|
10,42,SWITCH FOR CODES AND LAWS,1136,271,99,24,8,3,1,0,0,0,0,0
1,43,42,8,0,1,43,0,2,192,0,-1--1--1,|16||0-0-0,1|(1066,224)|
///---\\\
:GRAPH Base_run_behavior
:TITLE Base run behavior
:X-DIV 10
:SCALE
:VAR BMS Marketing Expenses
:Y-MIN 0
:SCALE
:VAR degree of ethical concern
:Y-MIN 0
:Y-MAX 1
:SCALE
:VAR campaigning
:Y-MIN 0
:SCALE
:VAR extent of news coverage
:Y-MIN 0
:SCALE
:VAR no of boycotters

:GRAPH Weight_on_BMS
:TITLE Weight on BMS
:X-DIV 10
:SCALE
:VAR BMS Marketing Expenses
:Y-MIN 0
:VAR BMS Marketing Expenses
:DATASET *2
:VAR BMS Marketing Expenses
:DATASET *3
:L<%^E!@
1:Current.vdf
1:base run.vdf
1:code and laws.vdf
9:Current
22:$,Dollar,Dollars,$s
22:Day,Days
22:Hour,Hours
22:Month,Months
22:Person,People,Persons
22:Unit,Units
22:Week,Weeks
22:Year,Years
18:Boycott 4.vsc
20:Boycott 4.lst
15:0,0,0,0,0,0
19:100,3
27:2,
34:0,
4:Time
5:FRACTIONAL DEATH RATE
35:Date
36:YYYY-MM-DD
37:1976
38:1
39:1
40:2
41:1
24:0
25:240
26:240