Stoke Uetverwiig Gellege ot /
G, Gareine MG BdRS6 Sar, 73
jothalio Langan
Sry Kamioiph oy Goniner, profeauer of odaectian » Daviwarad lg
at Athen ar! reeently mane! a we ot the Adwd Sescotiipg Coxs.
Pulbpight sebolershiy eppiieante fm acuectdon, whl cpoak
al Voorbavevilloy
with: Fave
fe a cakes: of the Palbelebt. eon tt, fami fe sevving
other edeentérs unde De. Franeia Sort, precicont arent os
Telond, cbaieooa, In the 196) fokl eonpetitdon
and reenergh, jus ome’, thors wwe O92) aumeeantul enpllearte an a thee of
ah Voorhensvilia Dry Gardver wilh tell the ParenrteTene
Lesonda tor ia
a Tulbright looturer da wathesation oicmgtion
raliy Molloge uf Faet (fri, fanpala,
S71 te onneerned patoamity ait
i %
hej ecel ml Ghat cumteuday
ot VWoorhoasis
San.5 Fel,
K yiae ‘ee
~T-O
Congute \
January 9, 1961
Pinteare Eddtex
CNIGKERBOCKER, NEWS
Albany, New York
Dear Sips
In November we sent you a pleture of
De, Viawent Shaefer, diverter of the Advisory Commibtee of ‘the
AimosphoxLe Selencas Research Center of the State University of
New York, together with a preos release concomming a talk he
was to give on Nova 276
the ploture wae identitied on the back
and we would very much appreciate ite being retuxned., We would
like to return tt to the owner ae soon as posslble.
Thank you for your helpfulness.
. Cordially,
mo Netholie Laupnan
PUBLIC RELATIONS DEPY,
tbete Undverwiig College ot Albany
Frans Gs Care 1) Delt Ox, 73 Agha dowmagy 1Oy 11
Nethoide Lemna,
A profenser at State University Geliege ob Albangyand a reaem, Tolbeignt
legtorey in watheneides edugeiion on ge hag eqprssond the hope that. Ugondats
B F i
comhyr dyxiepandenwe dn Getaber will be aecospunded
tive ahengee in thet gourbey te
HORERLAOT | FOETUS
Vourheaees Le
Tere Kandolph &, Gesviner, ins tole last evening below
On Jeb gtzane
Feronleioavhar Aetdolablon, ed
i the need, dn hie opinion, for a revis
riaa to better mest the nemle of Atelenasy for the wpetag of whole:
uuvernitice te a greater p tion ef Atalean ety
tag and Dos Inereannd Drtequie
ion emong Moeleng (now dn paroek: se fondly dn <
oe beer dag
anhoolp), and Atrieane (4a gowertment subcode)»
The cathenties progean, under te Maat Afrdiean (o- eltleh) apotan, waa come
Cty Tory Cominer ae “statle dn gorticact thet dn tt thioh
tecned “ignande’, Pondanentels of hagher meitesatdas are dnteoduied earlder
Afedou than ta tide eountiey, bob thera le mw: euptadnes| treatoorh. 4 grade 10
a student aight here three caye al poonotry, folie ly Gwe days of ted goneme tig ans
then four days ef mathemides, in tim Uehey mi 4 would compbertrale cy ene af
theese for a youre Altidy, Tell, eiuceniity soawr
we mbowt Uhe
comndng &n eevorkh go
© ot cleetponie eoupiters, have meme eucie
The oyoaber adcoc
that ash Atrio: Around t
SRS
oxae dante
ok Ed Grly 22 of Uhose
at grace ho reach the andversdty, et
firleny ose Py wity geleotioe fe bene ¢ dline hy pad
argkany owe OF Cnet a temrltiories, fe a prominent excgle,
fy U-
Sr Lae vestad,
To: President Evan R. Collins
From: Ann Olson Treadway
Re: Establishment of a college news bureau
At present, the lack of a central agency for the dissemination
of information is proving detrimental to the public image of this col-
lege. News items in the local press almost invariably emphasize
one-sided, and negative, aspects of campus life. In addition, little
news of the college is cireulated beyond the bounds of the Capital
District.
It is time for recognition of the fact that an organized,
efficient college news bureau ig needed. This would not operate solely
in the interests of propaganda; it would, instead, effect a workable
means of direct contact with all press media. It would eliminate
haphazard methods of releasing news, and greatly aid outside seekers
of information.
Initially, it is my recommendation that a news bureau with
rather limited responsibilities be established, Office space should
be provided and office hours--perhaps two afternoons a week-~be
observed. One person could handle the organizational work, and one
or two students could be employed for clerical duties.
, The first big task of this agency would be to educate both
college personnel and representatives of the press about the new sys~
tem of communication. All items for general publication shall be
funneled through this office, just as all reporters shall be advised
to contact this office for information. Naturally, all the answers
will not come from here, but the news director shall be responsible
for referring questioners to the proper sources. The director would
make it clear to all outside contacts that his job is to make their
jobs easier and, in fact, that would be the result. He would not serve
as a censor, but would regard his role as that of an official press
intermediary.
Eventually, the bureau could bhevgranted much more responsi-
pility. Speehal news stories and features could be prepared and sent
throughout the state, depending in each case on the story's importance
and general appeal. fHditing and printing work for all college publi-
cations could be handled by the bureau staff, thus eliminating this
annual duty from the agendas of many department heads.
I believe a central news bureau would improve present press
relations, and could become an effective means of boosting this
school's morale and prestige.
