University Launched Branding Campaign And Unveils Its New Theme "The World Within Reach"

2008 April 14

UAlbany launched branding campaign and unveiled its new theme "The World Within Reach." The initiative celebrates Albany's "Strategic Location" as "a hub for new ideas" in the state capital; its "Modern Vision" of expanding student's "worldview"; its "Life-Enhancing Research and Scholarship" in the fields of the "biological roots of diseases, the dynamics of hurricanes, immigration, cyberterrorism, and nanotechnology;" its "Diversity that Enriches Learning" with students and faculty from over 100 countries; and "Excellence at a Great Value" as reported in U.S. News and World Report with over 189 undergraduate, master's, and doctoral programs.

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News release, "UAlbany Unveils "The World Within Reach," April 14, 2008, UAlbany News Archive, Office of Communications and Marketing

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