Weil,Henry Birdsye with Leon S. White, "Business Transformation: The Key to long-term survival and success", 1994
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Internal and external forces beyond thecontrol of management strongly influence the life-cycle characteristics oforganizations. As a business moves, from infancy through adolescences tomaturity and decline, the precepts for profit growth can change dramatically.Many corporations have become quite large and successful, only to ride and curvedownward at the end a cycle. In the process, enormous amount of shareholdervalue are destroyed. Companies such as Wang and IBM are recent examples.Businesses that survive and succeed over the long-term must redefine or evenreinvent themselves, not just once, but repeatedly. Imagining the next step isa big challenge. Implementing the transformation without permanently damagingthe business is an even more complex strategic undertaking.