Ochs, Martin R., "System Dynamics as a Tool to Advance Organizational Learning", 1994
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Today it can be seen that management of change has become a management of 'surprise', in which an enterprise can only survive by recognizing future events in the environment and by acting on that information with appropriate business moves. The ability to learn about these changes requires a kind of organization that never stands still; moreover, enterprises have to develop their own strengths according to their environmental conditions.