Kapmeier, Florian with Meike Tilebein, Ralf Dillerup and Alexander Voigt, "Applying System Dynamics to Overcome Unsuccessful Success Factor Research", 2011 July 24-2011 July 28
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In order to cope with the vast range of ambiguous, multi-causal and multi-faceted potential causes for firm success, managers tend to look for critical success factors as a reduced number of essential factors that determine future business success. Although scholars have been serving this need for more than four decades, the insights derived from empirical research on critical success factors have low impact on strategy in practice. We take this phenomenon to discuss potential causes and propose to complement empirical methods with the dynamic feedback perspective of System Dynamics modeling.