This paper describes a way of using systems thinking concepts and a system dynamic model to help clients design strategic approach. The client, a large information services corporation, knows the market it is serving now and the market it wants to serve in the future. It also knows the core competencies necessary to meet the benefits needed in each market. A can-do attitude and limited time for reflection limit the client's ability to design the policies necessary to achieve this strategic transition. Systems thinking concepts help the client understand the urgency of the situation and the difficulties faced in achieving a strategic transition. The model is designed around the client’s perception of the corporation's present and desired market, and around Gary Hamel's strategy concepts. It is not designed to answer a specific question, but rather to allow the client to address strategic issues. The model incorporates every implied casual link that the developer could collect from diverse constituencies within the company to increase the chances that users will find topics from which to build a discussion. Reports are made to look like corporate reports to ground the model in the client’s mind. The model runs on MicroWorlds. It is used like other existing management flight simulators.

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Date created

• 1994

Type

• Document

Processing Activity

• Processing documentation available at: https://wiki.albany.edu/display/SCA/Processing+Ingested+Digital+Files

License

• Creative Commons BY-NC-ND Attribution-NonCommercial-NoDerivs 4.0 International

  
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ITEM CONTEXT

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fe35db792b573af835d96e6eba4759cd

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Part of

c060552994c1527f70693734935660f1

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Part of

23d738ba88f8333bc39725f9cb5bd0b8

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Collection

System Dynamic Society Records

Scope and Contents

Collecting area

• This collection is part of the University Archives