Jimenez, Salustriano with Isaac Dyner, "Research and Development for Corporate Survival : A Case Study of a Brewery Corporation in Columbia", 1992

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The model presented in this paper establishes the role of Research and Development for survival and growth of a brewery corporation in a particular environment. Simulation results confirm poor performance under pessimistic scenarios including little investment in research, high competition and poor political, economical and social conditions.

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  • 1992
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Processing Activity License

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